Chilean President Gabriel Boric on Wednesday launched his government’s first LGBTQ and intersex rights campaign that seeks to reduce discrimination against the country’s queer community. According to the Movement for Homosexual Integration and Liberation (Movilh), a Chilean LGBTQ and intersex rights organization, hate crimes against the community have increased this year by 66 percent. Five people have also been murdered because of their sexual orientation, gender identity and/or expression. Boric during his campaign against José Antonio Kast, a far-right former congressman, pledged to promote LGBTQ and intersex rights and policies during his administration. The #LivingWithPride campaign is part of these efforts.